Podcast Survey Questions + Sample Questionnaire Template

The podcast survey is an in-depth survey that can be used to collect feedback about the podcast consumption metrics. This survey template can be used either at a podcast launch phase to understand content placement as well as to gauge how it could be consumed as well as to understand the success of an existing podcast. This sample survey was created by industry leaders that have an in-depth understanding of the metrics that define the success of a podcast.


 
 
Considering your complete experience with listening to our podcast, how likely would you be to recommend us to a friend or colleague?
«Very UnlikelyVery Likely»
012345678910
 
 
How did you first learn about our podcast?
 
Family or friend
 
iTunes
 
Email
 
Blog or article
 
Search engine
 
Social media
 
Podcast hosting sites
 
Other
 
 
 
How do you generally get your podcast content?
 
Stream in app
 
Download in app
 
Subscription in app
 
Stream from website
 
Download from website
 
Subscription in website
 
Other
 
 
 
Where do you typically listen to or download podcasts from?
 
iTunes
 
Google Store
 
Spotify
 
Soundcloud
 
Pandora
 
Other
 
 
 
How many times in a week do you listen to podcasts?
 
Never
 
Once a week
 
Twice a week
 
3-5 times a week
 
6 times a week
 
Everyday
 
 
How many times in a week do you listen to our podcasts?
 
Never
 
Once a week
 
Twice a week
 
3-5 times a week
 
6 times a week
 
Everyday
 
 
How much time do you spend listening to podcasts in a day?
 
30 minutes or less
 
30 minutes to an hour
 
1-2 hours
 
2+ hours
 
 
How much of the podcast do you generally listen to?
 
Only a few minutes
 
Half or less
 
More than half
 
The full podcast
 
Other
 
 
Please state your satisfaction with the below statements in reference with our podcasts:
Very dissatisfied Not satisfied Neutral Satisfied Very satisfied
Content is informative
Content is interesting to listen to
I learn something that I can use in my life from this podcast
Frequency of podcasts
Length of podcasts
Quality of information provided by the host
Profile of guests
Quality of information provided by guests
Monologue format of podcast
Dialogue format of podcast
Relevance of topics selected
Ads in the podcast
Product placement in the podcast
 
 
Do, you listen to any podcasts that are similar to ours?
 
Yes
 
No
 
 
If yes, which are they?
   
 
 
What are the things that you find better in the other podcasts? Select all that apply:
 
Quality of content
 
Frequency of podcasts
 
Length of podcasts
 
Ease of subscription or download
 
Online presence
 
Quality of host
 
Quality of guests
 
Relevance of topics selected
 
Ads in the podcast
 
Other
 

 
 
When listening to the podcast, how often do you skip ads that you hear in the podcast?
 
Never
 
Once in a while
 
About half the time
 
Most of the time
 
Always
 
 
After listening to an ad in our podcast, how often have you made a purchase of a product?
 
Never
 
Once in a while
 
About half the time
 
Most of the time
 
Always
 
Contact Information
First Name : 
Last Name : 
Age : 
Sex : 
 
 
Is there any other feedback you would like to provide?
   

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